Showing posts with label statistics. Show all posts
Showing posts with label statistics. Show all posts

Tuesday, April 26, 2011

Startling Facts 3 - YouTube


Some startling facts about YouTube, the video sharing site that is the third most visited site on the internet. This data is all as of late 2010.

In November of 2006 Google bought YouTube for $1.65 billion (that would but a lot of videos. It would also buy five Boeing 747 airplanes with enough left over to buy a country or two).

According to Alexa.com YouTube is the 3rd most visited website in the world (The #1 spot belongs to Google and #2 is FaceBook).

Facebook has 500 million users, YouTube has 300 million users and Twitter has around 100 Million users (although I have recently heard the number 200 million users - I will stick with the 100 million number for now. Either way, it is a lot of users).

The traffic on YouTube is 22% from the USA and 78% from the rest of the world.

A more detailed breakdown provides this information: User %

  • 22.6% USA
  • 6.7% Japan
  • 4.8% Germany
  • 4.8% India
  • 3.7% United Kingdom
  • 3.7% Italy
  • 3.6% Brazil
  • 3.6% Mexico
  • 3.3% France, and,
  • 2.7% Spain
(Looks like YouTube, in addition to being a very effective marketing tool is also great for reach an international audience.)

If you sat down to watch all YouTube content previously uploaded, it would take you 1700 years to watch it all. It is a safe bet that you would need to take a nap at some point during your viewing.

A full 24 hours of video is uploaded every minute.

That works out to 10 videos being uploaded every second, and

829,440 videos uploaded every day.

In addition to the short videos (they average about 2 minutes and 46 seconds each),

150,000 full length films are uploaded every week.

YouTube gets 10% of all internet traffic, that is 1 out of every ten visits to the internet is to YouTube.

YouTube get 2 Billion views per day (that looks like this, 2,000,000,000 views per day)

YouTube is the second largest search engine in the world (behind only Google).


And finally, all that traffic to YouTube breaks down into the following traffic by age percentage.


  • 3 to 11 years is 3% of the traffic
  • 12 to 17 is 19%
  • 18 to 34 is 35%
  • 35 to 49 is 23%, and,
  • 50+ is 19%
Thanks to www.go-gulf.com for the statistics

Saturday, April 16, 2011

Startling Statistics 2 - Twitter

Today it is Twitter's turn. More numbers that verge on the unimaginable! Again, my thanks to www.kunocreations.com and www.mashable.com for these statistics.

As for Twitter then:

Twitter has more than 106,000,000 users. One Hundred and six million, a huge number.

These 106 million users send out 640 tweets per second. That equals 55,296,000 tweets per day and more tweets per year than my small hand held calculator can calculate (I will get a new calculator, but for now you get the idea).

There are more than 300,000 new Twitter accounts set up every day.

While not as overwhelming as Facebook numbers, clearly Twitter is huge in and unto itself. Statistics like these demand attention. More, Twitter as a micro blogging site can be used for many and different purposes  than can Facebook. If nothing else, consider Twitter your announcement to 106 million users that you have a Facebook account.

Friday, April 15, 2011

More Startling Statistics - Facebook

More startling statistics on Social Media. This time just on Facebook (check back for Twitter tomorrow). The numbers are staggering, sometimes so large that they verge on incomprehensible. By the way, these numbers came, in one for or another, from www.kunocreative.com (I tip my hat to you!) who got many of them from www.mashable.com (another tip of the hat!).

We know already that Facebook has 500 million users. But did you know that 50%, that is 250 million, of them log on every day.  WOW!

Further, that 500 million users of Facebook translates to about one person out of every 14!!!

40% of the Facebook user base is age 35 and up.

One out of every eight minutes on line is spent on Facebook.

34% of Facebook users are from North America, 32% from Europe, 20% from Asia, 9% from South America, 3% from Africa and 2% from Australia.

US Internet users spend 3 times more minutes on blogs and social media than they do on emails (okay, that wasn't about Facebook, but I thought I would slip it in anyway).

Think about the potential for reaching and engaging with people based on these numbers. The potential is amazing.